What is Insure Your Love Month?

In life, few things are as crucial as the bonds of love and security. Think of shielding your loved ones from storms while ensuring their dreams and aspirations continue even in your absence. This safety net is the essence of life insurance, a testament to love that transcends both emotional and financial realms.

February arrives not only as the month of hearts but also as a poignant reminder: it is Insure Your Love Month. It is a time to explore how life insurance can be more than just a policy—it is a promise. Uncover the heart behind Insure Your Love Month and discover how this gesture can shape the future for those who matter most to you.

Why life insurance is an act of love

Love is more than feelings and words; it is the actions we take to guarantee well-being and take care of each other. Life insurance is one of the most meaningful ways to express this love because it gives a person the means to navigate life’s uncertainties. With financial stability, life becomes more about dreams and possibilities than survival. What is granting this freedom if not an act of love?

Consider a woman who was almost at retirement age with modest savings when her husband passed away. Through his life insurance, she could still take care of her needs as she aged. Another example is a family burdened by sudden medical bills when the breadwinner fell ill. They were able to weather hurdles by relying on life insurance payouts.

Unfortunately, many individuals are not as secure as the ones mentioned above. Statistics reveal that only 51% of Americans have life insurance,1 leaving countless families vulnerable to financial hardship after losing a primary income earner. Without a safety net, one may have to make difficult decisions, such as selling their home or downsizing their lifestyle, which makes grieving tougher.

Life insurance is not just about numbers but about love and responsibility. When you love someone, you make sure they are taken care of, with or without you around. Insure Your Love Month is all about this message.

Types of life insurance to protect your loved ones

At its core, life insurance is a contract between an insurance policyholder and an insurer. In exchange for regular payments, the insurer pays the beneficiaries upon the insured’s passing. At SBLI, we have products that fit different needs and priorities.

Term life insurance

Term life insurance secures finances for ten to 30 years. If something happens to you during this time, your beneficiaries receive a death benefit to help cover expenses like mortgages, tuition, daily living costs, or final arrangements.

This type of life insurance brings affordable, high-level protection with consistent premiums for the entire term. You can even seamlessly transition to whole or universal life insurance without additional underwriting.

Our term life insurance is best for the following:

  • Young families and newlyweds
  • Individuals replacing lost income in case of an untimely death
  • Individuals covering significant obligations
  • Anyone planning to leave a financial legacy

Whole life insurance

Our whole life insurance provides lifetime coverage and the opportunity to build cash value2 over time. Your policy never expires as long as you pay your premiums,3 which are unchanging. A part of your premiums accumulates as cash value you can borrow. This type of life insurance allows you to enjoy tax-deferred growth on cash value and a tax-free death benefit for your beneficiaries.4 Eligible policies may also receive dividends that reduce premiums or enhance your death benefit.5

Riders

Additionally, SBLI offers life insurance riders that let you tailor your policy. A rider is an optional add-on that boosts your coverage with extra benefits beyond the standard. Riders are activated when you meet specific conditions during the policy term.

Accelerated Death Benefit Rider

This rider, which we automatically include with all SBLI policies at no extra cost, allows early access to up to 50% of the death benefit if the policyholder gets diagnosed with a terminal illness and is expected to pass within 12 months.

Children’s Level Term Rider

All eligible children (biological or adopted, unmarried, and financially dependent) aged 15 days to 23 years get Term Life coverage under a single, low-cost rider. You can convert this coverage to a Whole Life policy for up to five times the face amount.

Guaranteed Purchase Option Rider

This rider enables policyholders to increase coverage at specific ages or after major life events without undergoing new medical exams or health checks.

Single-Pay Paid-Up Additions Rider

Grow the policy’s cash value and death benefit with a one-time additional payment at the time of issuance.

Waiver of Premium Rider

This rider waives life insurance premium payments if you become totally and permanently disabled, eliminating financial stress while keeping coverage active.

Accidental Death Benefit Rider

Beneficiaries receive an additional payout if the insured dies within 180 days of a covered accident.

Guaranteed Level Premium Term Rider

Get additional affordable Term Life coverage to SBLI Whole Life policies for up to 30 years, with conversion privileges.

How to get started with life insurance

This Insure Your Love Month, take the first steps toward life insurance. At SBLI, we simplify the process with tools and personalized guidance that lead you to the right policy. Let us help you find the right life insurance solutions.

Step 1: Assess your needs

Take a close look at your financial situation and goals, as well as the needs of those who depend on you. Ask the following questions during your evaluation:

  • What are my current financial obligations? Do I have mortgage payments, loans, or other debts?
  • How much income would my family need to replace if I were no longer around?
  • What are my long-term goals? Do I want to fund my child’s education or support my partner’s retirement?
  • Do I have savings, investments, or other resources to offset potential expenses?
  • What legacy would I like to leave for my loved ones or charitable causes?

Your answers can help you determine the amount and type of coverage you may go for.

Step 2: Explore your options

Understand the types of life insurance and how they align with your demands. Estimate your coverage and gain clarity on the costs with a free quote.

Step 3: Speak with an SBLI expert

Schedule a consultation with one of our licensed life insurance experts for expert and comprehensive guidance. Our team can give personalized recommendations about the solutions that best fit your needs.

Step 4: Complete your application

Once you have chosen your policy and riders, apply online or through an SBLI agent. We’ll support you through every step and ensure your information is accurate.

Step 5: Review and finalize

Once approved, review your policy details to verify that everything meets your expectations. Should you have any further questions, we are always available to answer.

Real love, real stories: How life insurance protects families

Behind every SBLI policy is a story of love. These stories illustrate our commitment to our customers during life’s most challenging moments for over 115 years.

A returning customer’s legacy of love

In March 2024, a devoted wife lost her husband, who had life insurance through SBLI. Despite the emotional strain, the claim process was smooth and efficient, giving her one less worry during a difficult time. She decided to seek her own policy not out of obligation but as an “inheritance blessing” for her family.

Michele’s journey to peace of mind

Michele once faced the uncertainty of a job loss and turned to SBLI for an affordable and portable life insurance policy. Her peace of mind was so invaluable that when her initial policy expired, she did not hesitate to sign up for another one.

JD’s dedication to his family

As a father of four and a husband, JD understands the importance of preparing for the unexpected. For decades, he has relied on SBLI for life insurance. Recently, he found it seamless to add even more coverage, further meeting his growing needs.

Show your love with life insurance. Get started today!

Protecting your loved ones’ future is an act of both compassion and practical foresight. During Insure Your Love Month, take the opportunity to ensure the financial stability you and your family deserve.

Show your love by safeguarding what matters most because love means always being there, any way we can. Whether you’re looking for affordable term coverage or lifelong protection, we’re here to help. Get a quote for term life insurance now or call an SBLI agent to learn more about whole life options.

Get a quote for term life

1Source: “For Love and Money,” Life Happens, Jan. 2022.
2Withdrawals are subject to ordinary income tax and, if taken prior to age 59 ½, a 10% federal penalty.
3Guarantees are backed by the financial strength and claims-paying ability of SBLI.
4 This is designed for general informational purposes on the subjects covered and is not intended to be legal, tax, or investment advice. Information regarding the subjects covered may not constitute the most up-to-date available and no representations are made that the content is error-free. Further, pursuant to IRS Circular 230, it cannot be used to avoid tax penalties or to promote, market or recommend any tax plan or arrangement. You should consult your own legal, tax, or investment advisor regarding your personal situation.
5 Dividends are not guaranteed. They are declared annually by SBLI’s Board of Directors.
Whole Life Policy form series: 21-P-PWL & 21-P-PSPWL.
SBLI Term Life Insurance policy form series B-56.
Not all riders are available for all products. An Accelerated Death Benefit rider is automatic and free. Other riders are available at an additional cost. Rider form series BC-40.1, 18-R-AXRDB, 18-R-AXDDB, BN-9, BN-50, BN-56, and 14-WOPR.
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