William J. McDermott Joins SBLI as
VP and Head of Direct to Consumer Sales

Woburn, MA, March 25, 2021 — SBLI (The Savings Bank Mutual Life Insurance Company of Massachusetts) announces that William J. McDermott has joined the company as Vice President and Head of Direct to Consumer Sales. In this role, he will be responsible for leading SBLI’s omnichannel, customer-focused approach to direct sales, and will continuously improve the sales model that delivers competitive acquisition costs across all call center assets and lead sources.

McDermott comes to SBLI with more than 30 years’ experience building and improving businesses through the optimization of people, processes, analytics and technology.  He previously served as Head of U.S. Sales Operations for Global Life Distribution Inc., as Vice President, Case Management for TZ Insurance Solutions, and as Director of the Managed Services Provider Division of Dawson Healthcare.

“I am pleased to welcome Bill McDermott to SBLI’s management team,” said SBLI Senior Vice President Denis Clifford.  “Bill is a proven leader who brings to his new position an outstanding record of accomplishment.  I look forward to working with him to drive the success of our direct to consumer sales operations to even greater heights.”

“I am thrilled to join SBLI, an iconic company and brand that is recognized across the country for providing the highest-quality life insurance products and services and delivering exceptional value to its customers,” McDermott said.

About SBLI

For over 110 years, SBLI (The Savings Bank Mutual Life Insurance Company of Massachusetts) has specialized in providing hassle-free, affordable life insurance. Whether it be term life, whole life or a plan that combines the two, we offer dependable protection at a fair price.